Globetrotting Brand Video
Case Study
BRIEF
Our task was clear: to produce an impactful “About Us” video for the Globetrotting website and their social media channels. However, our concept went beyond showcasing horse riding holidays; we aimed to reveal the true essence of Globetrotting – a family deeply committed to adventure, cultural exploration, and storytelling. Our goal was to spotlight the incredible experiences they offer while capturing the heartbeat of the business embodied by Kate, Steven, and their three daughters.
DEVELOPMENT
In close partnership with Globetrotting, a unique provider of horse riding holidays, we set out to create a compelling “about us/brand” video. Our focus was on highlighting their family-run ethos and exceptional travel experiences. Drawing on our expertise in brand storytelling, we aimed to create captivating content that resonates with viewers while maximizing Globetrotting’s digital marketing potential.
PRODUCTION
Bringing our vision to life, we meticulously filmed at Globetrotting’s headquarters and picturesque locales across the Sunshine Coast. Through insightful interviews, we captured the essence of the brand, showcasing the region’s beauty and the exhilaration of horse riding experiences offered by Globetrotting.
CONCLUSION
Our collaboration with Globetrotting has positioned them as a premier destination for horse riding holidays. Through stunning videography and compelling storytelling, we effectively communicated Globetrotting’s message, driving engagement locally on the Sunshine Coast and globally. With our commitment to delivering engaging content, Globetrotting continues to connect with audiences worldwide through their social media channels and website.